How to Make Your YouTube Videos Viral: Tips and Tricks Plus Data and Statistics

July 27, 2022

There is no doubt that YouTube is a powerful platform. With over 1 billion users, it's no wonder that businesses are trying to create viral videos for marketing purposes. But what makes a video go viral? And how can you ensure that your video has the best chance of being seen by as many people as possible? In this blog post, we will discuss tips and tricks for making your Youtube videos go viral and data and statistics that will help you back up your strategy. Let's get started!

TABLE OF CONTENTS:

What Makes a Video Go Viral?

How to Make Your Videos More Shareable

Tips For Creating Content That People Will Want to Watch Again and Again

The Power of Social Media in Promoting Videos

Statistics on YouTube Viewership and Engagement

Ways to Measure The Success of Your Videos

Viral

What Makes a Video Go Viral?

Several factors contribute to whether or not a video will go viral. But one of the most important is how well the video is produced. A high-quality, well-edited video is more likely to be shared than a low-quality one. This doesn't mean you need to have Hollywood production values, but your video should be clear and easy to watch.

In addition to production values, the content of your video is also essential. A funny, heartwarming, or otherwise emotional video is more likely to be shared than a dry or boring one. And if you can tap into current trends or hot topics, that's even better. But beware of being too controversial - you don't want to turn off potential viewers.

Finally, timing is also crucial. If you can release your video when people are already talking about the topic, you're more likely to get views and shares. For example, if you release a video about a new product on the day it launches, you're more likely to get views than if you release it a week later.

How to Make Your Videos More Shareable

Now that you know what makes a video go viral let's talk about how you can make your videos more shareable.

  1. Ensure your high-quality and well-edited video. No one wants to watch a shaky, poorly-lit video with an awful sound.
  1. Create catchy titles and descriptions. Your title should be attention-grabbing and make people want to watch your video. And your description should give a little more information about what people will see in the video.
  1. Use tags and keywords. YouTube allows you to tag your videos with keywords that describe the content. These tags help YouTube algorithms determine when and where to surface your video. So be sure to include relevant keywords that describe your video.
  1. Promote your videos! Share them on social media, email them to friends and family, and do whatever else you can to get people to watch them. The more people see your videos, the greater the chance they'll be shared.

And there you have it! These are just a few tips and tricks to make your YouTube videos viral. But remember, even with the best strategy, there's no guarantee that your video will take off.

Sometimes a video goes viral for no reason at all. So don't get too discouraged if your first few videos don't get the views you were hoping for. Just keep producing quality content and promoting your videos, and you'll eventually find success.

Tips For Creating Content That People Will Want to Watch Again and Again

Now that you know how to make your videos more shareable, let's talk about how to create content that people will want to watch repeatedly.

First, consider what type of content is most likely to be shared. As we mentioned, funny, heartwarming, or otherwise emotional videos are more likely to be shared than dry or boring ones. So if you can tap into those emotions, you're more likely to create content that people will want to watch repeatedly.

Second, consider what type of content is most likely to be talked about. If you can create a timely and relevant video to current trends, you're more likely to get people talking. And the more people talk about your video, the more likely it is to be shared.

Finally, consider what type of content is most likely to be remembered. If you can create a memorable and shareable video, you're well on your way to creating content that people will want to watch again and again.

The Power of Social Media in Promoting Videos

Social media is a powerful tool that can help promote your videos and make them go viral. 

When you share your videos on social media, you're widening your reach and giving more people the opportunity to see them. And the more people who see your videos, the greater the chance they'll be shared.

So if you want to make your videos go viral, promote them on social media. Facebook, Twitter, and Instagram are all great platforms for sharing videos. And the more platforms you use, the greater your reach will be.

But social media isn't just about sharing your videos with as many people as possible. It's also about engaging with your audience and building a community around your content.

When you engage with your audience, you're more likely to get them talking about your videos. And the more people talk about your videos, the greater the chance they'll be shared. So don't just post your videos and hope for the best. Interact with your viewers, respond to comments, and start conversations. That's how you'll build a community of passionate fans who will help promote your videos and make them go viral.

Statistics on YouTube Viewership and Engagement

Here are some statistics to help you understand YouTube viewership and engagement.

- There are over one billion active users on YouTube. That's nearly one-third of all internet users.

- 300 hours of video are uploaded to YouTube every minute.

- The average YouTube session is 40 minutes long.

- 78% of 18-49-year-olds in the US watch YouTube.

- Youtube reaches more 18-49-year-olds during primetime than any cable network.

- The average YouTube view session includes visiting at least four other videos.

- 70% of YouTube views come from mobile devices.

- YouTube has been translated into 80 different languages.

- YouTube is available in 91 countries.

Ways to Measure The Success of Your Videos

There are a few different ways to measure the success of your videos. Here are some metrics you can look at to get an idea of how your videos perform.

- Views: This is the most basic metric and measures how many people have watched your video.

- Engagement: This metric measures how engaged viewers are with your video. It takes into account things like likes, comments, and shares.

- Watch time: This metric measures how long people watch your videos. The longer someone watches your video, the more engaged they are with it.

- Click-through rate: This metric measures how often people click on a link to your video. If you're getting a lot of clicks, it means people are interested in your content.

- Conversion rate: This metric measures how often people take the desired action after watching your video. This could be subscribing to your channel, buying a product, or signing up for a service.

If you want to make your YouTube videos go viral, you can do a few things. Create shareable and memorable content, promote your videos on social media, and engage with your audience. And don't forget to measure the success of your videos so you can see what's working and what isn't. By following these tips, you'll be on your way to creating viral videos that will reach a wide audience.

To help you more, I need you to check this eBook I've created about the 10 things that I'VE WISHED I had known when I started marketing. If you are or are not in the same place, you must read this. Get the eBook here. 

If you want more marketing strategies, advice, or an overhaul of your marketing structure, visit our website and email us at zack@roimf.com or schedule a call with Zack now.

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